Formerly known as SynthaSite, Yola is a a San Francisco-based company that lets users build Web sites with not very much technical experise required.
Yola provides you with the hosting and tools required to build your web pages. The only thing you have to purchase is your custom domain name (alternatively you could use a example.synthasite.com domain – no example.yola.com domain yet).
To differentiate themeselves from other website building sites, Yola have integrated a bunch of third-party services into the application (e.g. WidgetBox for widget distribution, Picnik for photo editing, etc.).
And with a recent $20 million boost in funding, it will be interesting to see how Yola stack themselves up against other well known sites such as Microsoft Office Live.

Yola generates revenue from domain names sales only (as an affiliate to Network Solutions) as the service is entirely ad-free. However, their CEO has announced some premium services will be launching soon which will allow users to add custom templates and other advanced features.
Keep an eye on Yola – With the addition of its premium features coming this year, it has real potential to overtake the big players in the website creation market. And with over 1 million registered users, it must be doing something right.
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I like this app. I dont like limits..